Porsche Design

Porsche Design 50Y Logo

Logo design for Porsche Design’s 50 years anniversary. The idea of the logo was derived from ‘50’ which is usually associated with a halfway mark, therefore, layering the typeface over the ‘50’ to create a partial look. The logo was applied on marketing collaterals, prints, and limited edition products and Porsche 911s.

Client: Porsche Design GmbH

Year: 2022

Location: Stuttgart, Germany

Scope: Logo Design

Project Team

Benson Lee | Designer

*This project was completed at the time of employment at Studio F. A. Porsche

Image credits: Porsche Design, Top Speed